Plyto

Reliability

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How to connect

Add it to any MCP client that supports remote servers.

{
  "mcpServers": {
    "plyto": {
      "type": "http",
      "url": "https://plyto.ai/api/mcp"
    }
  }
}

198 tools

• memory__save

  Save (or update) a durable memory: a standing preference, playbook rule, correction, or business fact that should hold across ALL future conversations. Use when the user says "remember…", "always…", "never…", "from now on…", states a lasting preference, or corrects how you did…

• memory__list

  List every durable memory you hold for this business (business-wide plus the current user's personal ones), with ids and when each was last confirmed. Use before consolidating, when the user asks what you remember, or to find a memoryId to update/forget.

• memory__forget

  Permanently delete a saved memory. Destructive: confirm with the user first unless they just explicitly asked you to forget exactly this. Users can also remove memories themselves under Settings → Business profile.

• business__update

  Save what you learn about the business the moment the owner says it: real name, website, industry, who their customers are, what sets them apart, the phone to show on pages, where an ad's click should go (clickTarget page or url, and conversionUrl: their signup, booking or…

• brand__scan__wait

  Wait for the website scan business.update started (up to 45 seconds) and get what it read: industry, audience, value proposition, claims. Call it right after saving a website on a first draft, then build from the result. Returns what is on file even when the scan is still…

• account__profile

  Return the Plyto profile this connection is signed in as: an opaque id that stays the same across token refresh and reconnection, the person's name and email for display, and the business the connection manages as a label. Takes no arguments.

• documents__list

  List the documents the owner has given you, newest first: files attached in the chat (PDF, Word, text), long messages kept as documents, and links you read and kept. Each has an id to read it with documents.read. Use it when the owner refers to something they sent before ("the…

• documents__read

  Read a document the owner gave you (an attached PDF, Word or text file, a long message kept as a document, or a link you kept), 30,000 characters at a time; pass offset to go on. Read before you answer about it: never describe a document from memory.

• brand__colors__set

  Save the brand colors the owner names in chat, as hex codes: the primary (what graphics build on) and, when they give one, an accent. They replace the colors on file (a website scan's guess, a logo's extraction), so pass both when the owner names both. Returns what the next…

• brand__logo__set

  Make an image the business's logo: the one on file for ads, pages, emails and pitch decks, replacing whatever logo is there (a website scan's find or an older upload). Pass the library asset id of a logo the owner uploaded, or the logo's web address. Nothing already drawn is…

• business__claims__remove

  Take claims off the business profile once the owner says they no longer hold: the business moved and no longer serves the old area, an offer ended, a credential lapsed. Pass each claim as it is on file (a draft's placeClaimsNote quotes it). Only on the owner's word in this…

• crm__contacts__create

  Create a contact (or find-and-update if one with the same email already exists in this business). Returns the created/updated contact. Use when the user mentions adding, capturing, or tracking a new person. Email is the natural dedup key; if you have an email, always pass it.

• crm__contacts__update

  Update fields on an existing contact. Only pass fields you want to change. No-op fields are silently skipped.

• crm__contacts__get

  Fetch a single contact by id, with where they came from: the ad campaign and search keyword that brought them (when an ad did), where they were and on what device, what they asked for on the landing page, how many forms they submitted, and whether they have created an account…

• crm__contacts__list

  List contacts in this business with simple filters. For free-text search use crm.contacts.search. For complex filters use crm.contacts.query (W3).

• crm__contacts__search

  Free-text search across contact email, first/last name, and phone. Case-insensitive substring match. Returns up to 20 contacts by default.

• crm__contacts__get_properties

  Return all custom property values for a contact as a {key: value} map.

• crm__companies__create

  Create a company (or find-and-update if one with the same domain already exists). Domain is the natural dedup key; always pass the bare domain like 'acme.com' (not the full URL).

• crm__companies__update

  Update fields on an existing company. Only pass fields you want to change.

• crm__companies__get

  Fetch a single company by id. Returns null if not found.

• crm__companies__list

  List companies in this business. For text search use crm.companies.search.

• crm__companies__search

  Free-text search across company name, domain, and industry. Case-insensitive substring match.

• crm__companies__get_properties

  Return all custom property values for a company as a {key: value} map.

• crm__tags__create

  Create a new tag (or find one with the same name; idempotent). Tags are lightweight orthogonal categories like 'VIP', 'Newsletter-only', 'Cold'.

• crm__tags__list

  List all tags defined in this business.

• crm__tags__add_to_contact

  Apply a tag to a contact. Idempotent: adding an already-applied tag is a no-op.

• crm__tags__remove_from_contact

  Remove a tag from a contact. Idempotent.

• crm__tags__list_for_contact

  List all tags applied to a contact.

• crm__tags__add_to_company

  Apply a tag to a company. Idempotent.

• crm__tags__remove_from_company

  Remove a tag from a company. Idempotent.

• crm__tags__list_for_company

  List all tags applied to a company.

• crm__properties__define

  Define a new custom property on contact or company. Keys must be lowercase snake_case (e.g. 'plan_tier'). For single_select / multi_select, options is required.

• crm__properties__list

  List custom property definitions for an entity type. Excludes archived by default.

• crm__properties__archive

  Archive a custom property. Existing values are preserved but the property is hidden from UI and rejected for new value sets. To 'rename', archive + redefine.

• crm__properties__set_contact_value

  Set the value of a custom property on a contact. Value type must match property type. For multi_select pass an array of option values.

• crm__properties__set_company_value

  Set the value of a custom property on a company.

• crm__properties__set_deal_value

  Set the value of a custom property on a deal.

• crm__properties__clear_contact_value

  Remove a custom property value from a contact.

• crm__properties__clear_company_value

  Remove a custom property value from a company.

• crm__properties__clear_deal_value

  Remove a custom property value from a deal.

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