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XCut AI – Viral Content Research

by xcut.ai in News & content

MCP serverPassing, checked 4 h ago

Find viral posts, outliers, hooks and ads on Instagram, TikTok, YouTube and Facebook, then write.

https://mcp.xcut.ai/mcp

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Uptime
100%
Response time
454 ms typical, 488 ms slowest 5%
Last check
4 h ago
Next check
in 2 h

How to call it

Add it to any MCP client that supports remote servers.

{
  "mcpServers": {
    "xcut-ai-viral-content-research": {
      "type": "http",
      "url": "https://mcp.xcut.ai/mcp"
    }
  }
}

39 tools

  • xcut_find_hooks

    Use this when the user wants hooks, opening lines or first sentences for a post, Reel, TikTok, Short, YouTube video or ad. Returns proven hook templates matched to the topic, from XcutAI's library of about 1,000 hooks taken from posts that performed, each with slots for the user'

  • xcut_get_playbook

    Use this when the user asks how to structure a Reel, TikTok, Short, YouTube video, carousel, caption, content plan, offer or ad, or how a platform's algorithm, hashtags or profile setup work. Call it before writing so the answer follows formats that performed. Returns a short sum

  • xcut_hook_ideas

    Use this when the user wants 10 new hook variations written for their niche and topic on YouTube, TikTok or Instagram. For proven hook templates from posts that performed, use xcut_find_hooks. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases o

  • xcut_write_caption

    Use this when the user wants a finished caption (hook, body, CTA and hashtags) for an Instagram, TikTok or YouTube Shorts post from a short concept. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do

  • xcut_rewrite_bio

    Use this when the user wants their profile bio rewritten for Instagram, YouTube, TikTok, X or LinkedIn. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media

  • xcut_youtube_titles

    Use this when the user wants YouTube title options, with thumbnail ideas, for a video topic. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media or marketi

  • xcut_analyze_script

    Use this when the user wants a script scored on its hook, pacing, retention risk and CTA. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media or marketing

  • xcut_audit_content

    Use this when the user wants a consistency check across 3 to 10 of their past titles or captions. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media or ma

  • xcut_posting_plan

    Use this when the user wants a posting plan drafted from a niche, posting frequency and content pillars. It is a text plan only; to put posts on the user's XcutAI calendar use xcut_add_to_calendar. Free; no sign-in. Output is generic: for work based on the user's own posts, canva

  • xcut_competitor_gaps

    Use this when the user wants content gaps versus named competitors in their niche. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media or marketing content

  • xcut_check_niche

    Use this when the user wants to know whether a niche is viable before committing to it. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social media or marketing co

  • xcut_repurpose_content

    Use this when the user wants one piece of content turned into TikTok, Reel, LinkedIn, X and email angles. Free; no sign-in. Output is generic: for work based on the user's own posts, canvases or brand, use the signed-in XcutAI tools. Do not use for writing unrelated to social med

  • xcut_get_account

    Use this when the user asks about their XcutAI plan, credit balance, monthly allowance, next refill date or trial, or before starting an import or analysis that costs credits. Free. Do not use for usage history (that is in XcutAI Settings, not available here).

  • xcut_list_canvases

    Use this when you need a canvas id or the user asks what XcutAI canvases (projects) they have, including ones shared with them, newest first. Free. Do not call it just to import a post or write: those tools use the user's "From AI apps" canvas when no canvas is named.

  • xcut_get_canvas

    Use this when the user asks what is on one of their XcutAI canvases: its items (imported posts, notes, chats, groups, Meta ads, analytics tables, websites, media) with ids, counts by type and short previews. Filter with `item_type`; paginate with `offset`. Free. Do not use to rea

  • xcut_create_canvas

    Use this when the user asks for a new, separate XcutAI canvas for a project, client or campaign. Returns its id. Free. Do not use just to import or write: those tools pick a canvas automatically.

  • xcut_get_brand

    Use this when you are about to write for the user's brand and need its voice, niche, audience and offer, or the user asks what XcutAI knows about their brand. Returns the canvas's brand profile and saved memory facts with ids. Free. Do not use for public creators the user does no

  • xcut_save_memory

    Use this when the user states a lasting fact about their brand (voice, audience, offer, constraint, posting schedule) so every XcutAI agent uses it from now on. Adds a new fact; never changes or removes one. Free. Do not use to change an existing fact (use xcut_update_memory) or

  • xcut_update_memory

    Use this when the user asks to change a saved brand memory fact. Replaces that fact's text and category (the old text is not kept). Needs the fact's id from xcut_get_brand. Free. Do not use to add a new fact (use xcut_save_memory).

  • xcut_delete_memory

    Use this when the user asks to remove a saved brand memory fact from XcutAI. Needs the fact's id from xcut_get_brand. Do not use to change a fact (use xcut_update_memory).

  • xcut_list_calendar

    Use this when the user asks what content is planned or scheduled: posts on their XcutAI content calendar between two dates, optionally for one canvas, with status (draft, in review, approved, scheduled, published). Free. Do not use for posts already live on social media (use xcut

  • xcut_add_to_calendar

    Use this when the user wants a planned post saved to their XcutAI content calendar: title, platform, type, date, and optionally caption and hashtags. Saved as a draft unless a status is given. Free. Do not use to publish: XcutAI never posts to social media.

  • xcut_update_calendar_post

    Use this when the user wants to change a post on their XcutAI calendar: date, caption, hashtags, title, type or status (for example mark it approved). Only the fields given change; their old values are not kept. Free. Do not use to publish: XcutAI never posts to social media.

  • xcut_delete_calendar_post

    Use this when the user explicitly asks to remove a post from their XcutAI content calendar. Do not use to reschedule or edit (use xcut_update_calendar_post).

  • xcut_get_breakouts

    Use this when the user asks what is breaking out or trending in their own niche right now: XcutAI's breakout alerts from the accounts on their watchlist, plus trending keywords, from the last scan. Free. Do not use for a topic or creator outside their watchlist (use xcut_search_v

  • xcut_scan_watchlist

    Use this when the user wants fresh breakouts now instead of waiting for the daily scan. Rescans the accounts on their XcutAI watchlist; allowed once an hour; about 1 credit or less. Set `estimate` to true to get the cost without scanning. Do not use to read the latest results (us

  • xcut_search_viral

    Use this when the user asks what is going viral, trending or performing right now on Instagram, TikTok, YouTube or Facebook for a topic or niche, what a creator posts that works, or what ads run in the Meta Ad Library. `mode` is keyword (a topic) or profile (an account). Returns

  • xcut_find_outliers

    Use this when the user asks which of a creator's, competitor's or their own posts performed best or beat the account's normal, or what works for an account before writing. Scores the latest 20, 30, 50 or 100 posts against that account's own median and says by how much each beat i

  • xcut_profile_analytics

    Use this when the user wants an account's per-post metrics (views, likes, comments, shares, engagement) over the last N posts or days, for a performance review or to compare accounts on Instagram, TikTok, YouTube or Facebook. Credit cost depends on platform and post count. Longer

  • xcut_get_job

    Use this when another XcutAI tool returned a `job_id`: it returns status `running` with a suggested wait, or the finished result (outlier analysis, profile analytics, imports with their transcript, agent replies). Free. Do not use without a `job_id` from an XcutAI tool.

  • xcut_import_post

    Use this when the user shares an Instagram, TikTok, YouTube or Facebook post or video link and wants its transcript, a breakdown of why it worked, or their own version of it. XcutAI transcribes the video and reads the caption, visuals and stats. Don't ask which canvas: with none

  • xcut_import_website

    Use this when the user shares a web page (product page, landing page, article) to use as context for writing their content. XcutAI reads the page and stores its text on a canvas. Up to about 3 credits. Returns a short preview. Do not use for social media post links (use xcut_impo

  • xcut_import_meta_ad

    Use this when the user shares a Meta Ad Library link (facebook.com/ads/library) and wants the ad's copy, media and video transcript to study or remix. Holds up to 18 credits and charges the real cost. May return a `job_id` for xcut_get_job. Do not use for organic Facebook posts (

  • xcut_import_profile

    Use this when the user wants to study a creator's or brand's recent posts in depth (Instagram, TikTok, YouTube or Facebook): it adds them to a canvas as a group and transcribes and analyses each. About 1-15 credits plus transcription. Returns a `job_id` while the profile is read.

  • xcut_add_note

    Use this when the user wants a script, hook list, plan or other text saved to XcutAI. Accepts Markdown; with no canvas named it goes to the user's "From AI apps" canvas. Free. Do not use for calendar posts (use xcut_add_to_calendar).

  • xcut_get_content

    Use this when you need the full content of an item on the user's XcutAI canvas, by canvas id and item id (from xcut_get_canvas): a post or video's transcript and stats, a note, a chat's messages (paginate with `before`), a website's text, an analytics table, a Meta ad, or a group

  • xcut_write_content

    Use this when the user wants XcutAI's agents to write for their brand: Reels, TikTok and Shorts scripts, YouTube scripts, Facebook posts, Meta ad copy, hooks, captions or plans, using their brand memory, imported posts and XcutAI's library of formats that performed. The conversat

  • xcut_run_playbook

    Use this when the user wants a ready-made content deliverable from what is on their canvas: a month or week content plan, 25 hooks, 3 scripts, breakout remix, competitor teardown or benchmark, prospect audit, ad-angle gap map, ad creatives, carousel or thumbnail concepts. Token-b

  • xcut_generate_image

    Use this when the user wants a social media image made or edited: post graphic, carousel slide, thumbnail or ad visual, from a prompt and optional reference image links. Needs the Starter plan or higher; about 14 credits per image. Do not use for images unrelated to the user's co

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